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[wait until the game is more complete first]

Not sure if TotalBiscuit would be interested, he does his WTF is thing which covers less publicised games, and seems like he might have a taste for this sort of game, could send him a copy or something.

I definitely want TB to do a WTF thing, but I think I'd rather wait until the game is more complete first. For this stage I was thinking it'd be cool to get the game to some of the mid size or smaller players. The big guys won't look at it a lot of times (or even more than once) so I want it to be nice and finished when they do. It's still only Alpha 3.

Pretty much this.

TB will net you a huge spike in sales.. but he doesn't cover games in development anymore.

Rim World has been in alpha for quite a long time, longer than I expected it to be.  At this rate, it will be quite a while before it comes into the spotlight.

Your best bet in present time is to get it on Steam's Early Access program.  It was greenlit months ago and there's still been no progress I've seen to getting it on Steam.  Early Access is now the way to go, not greenlight.  This will give you publicity and undoubtedly net you sales, especially if paired with even just small Youtubers, but getting someone on the Yogscast to do a video on it would be pretty great.

Though, the $30 price tag may be a bit much for what the game is offering, especially in its current state.  I personally haven't bought it for that reason.  I'd feel more comfortable if it was $20, and even then it's still a bit of a hard sell. (As much as I want to play it, my financial status doesn't allow me to.)

So yeah, in summary, get it on Early Access and speed up development and either drop the price by $10 or put it on an extended sale.  Look for YTers as a secondary objective.